PROPERTY MANAGEMENT
Owners and residents
Websites for mountain property management
Someone looking for management services has a different job from someone reporting a repair or opening a document.
Kendrick Mountain Consulting builds websites for property management companies. Mark Kendrick separates paths for owners, prospective tenants, current tenants, and association residents. The company defines who monitors requests and how urgent issues are handled.
What this can include
- Navigation for owners, prospective tenants, current tenants, and association residents
- Links to portals the company already uses for maintenance, applications, payments, and documents
- Sensitive applications sent through the designated secure system
- Emergency instructions that follow the company's actual procedures
- Public information kept separate from private account access
- Service areas, onboarding, inspections, and communication, written from the owner's process
Who needs a different path?
Mark would change the navigation so owners, prospective tenants, current tenants, and association residents can find the right information immediately. Someone looking for management services has a different purpose from someone trying to report a repair or access a document.
When every visitor gets the same form
A practical problem is a website where every visitor is sent to one general contact form.
Clear routes to the appropriate service or portal can make the website more useful and help the business organize incoming requests.
Where should requests go?
For requests, he would first review the management system already in use. The website can link to established portals for maintenance, applications, payments, and documents.
Sensitive application information should go through the designated secure system rather than an ordinary contact form. Emergency instructions must follow the company's actual procedures. Any portal development or integration needs its own defined scope.
What are owners, tenants, and residents looking for?
Owners look for information about services, communication, fees, and how their property will be managed. Tenants look for available rentals, application instructions, maintenance contacts, and account access. Association residents may need a separate path to documents and community information.
Those needs should guide the structure. Public information and private account access should be clearly separated.
Vacation-rental websites, which are a different booking job, are on websites for vacation rentals.
What should a visitor be able to do next?
They need the correct contact, a clear picture of which services are offered, and a next step. The business defines who monitors requests and how urgent issues are handled.
The business needs to define who monitors requests and how urgent issues are handled. Service areas, onboarding, inspection practices, and communication procedures should use the owner's actual process.
Related
- Industries
- Websites for vacation rentals
- Websites for mountain trades and home services
- Marketing to second-home owners
- Web development
Questions
Why split a property management website by audience?
Owners, prospective tenants, current tenants, and association residents arrive with different jobs. Management services, a repair, a rental application, and a community document should not all land on one general form.
Should applications come through the contact form?
Sensitive application information should go through the designated secure system. The website can link to portals the company already uses for maintenance, applications, payments, and documents.
Who handles a request after it is sent?
The company defines who monitors requests and how urgent issues are handled. Emergency instructions follow the company's actual procedures.
Ready to talk about a property management website?
Tell Mark which audiences use the site today and which portals you already have. Call (909) 443-2260, or send a note on the contact page.